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Tampilkan postingan dengan label Inovasi. Tampilkan semua postingan

Success Is Based On A Realistic Plan

Kamis, 27 Januari 2011 · 0 comments

Everyone wants to be successful. However, many people often rely on luck and chance to achieve results. The best example in this case is someone who wants to be rich but only try the most ineffective method: playing the Lotto. Of course, there are chances of becoming rich over night, but how likely is it that this will actually happen? Creating a realistic plan in order to achieve the desired results is vital in any case, no matter how high or low your goals are.

The safest way to achieve your dream is by taking successive steps and gradually increasing your chances of reaching your goal. Try to think of a metaphor and compare your desires with a professional swimming competition.

The first thing you need to do, in order to have chances of winning the race, is to make sure you are not afraid of the water. Before you even consider entering the race you have to eliminate your fears. They are the ones holding you back, but be careful, some of your fears might save you from getting hurt or failing.

Once you are convinced that your goal is worth fighting for, you have to start the hardest stage in you plan: preparation. You cannot expect to win a professional swimming race when you don't even know how to swim. Start with the basics and never skip any steps out of desire of reaching your goal faster. The experience and knowledge you are skipping will probably come back and hurt you later on. Prepare by taking gradually increasing steps. Swim half a lap first, and then move on to a full lap. Your skills will progress each time and you will soon beat your own lap records every time you enter the swimming pool

It might take days, weeks or years to prepare for the "race", depending on what your goals are. The main thing is to enter the race feeling confident in your own success and having all the skills that would allow you to win.

Taking steps one at a time and keeping your plan realistic gives you two important benefits. The order and precision of a plan brings confidence. You don't feel like you are reengaging each new issue on a day-to-day basis. Organizing your strategy reduces the chances of making wrong moves or taking less efficient decisions.

Secondly, having a sound plan has many psychological benefits and your subconscious mind worries less, giving you more energy to concentrate on what's important. You are creating a pattern in your awareness that accepts success and integrates it in your plan.

When both you conscious and your subconscious mind believe in your chances of reaching a goal you benefit from a power of concentration and focus that eliminate outside interference and let you follow the shortest path to success.

Even though chance may still play an important role in your quest to reach your ideal, having a realistic plan let's you change the "unlikely" into "possible".

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Dare To Be Different!

Rabu, 29 Desember 2010 · 0 comments

Adding value to your site, service, or product is one of the most over looked and under rated strategies for improving your internet business. The internet and modern technology makes it possible for anyone to offer that little something extra that nobody else does, and usually at no additional cost.
Why: First, let's look at why this is a good business practice.

It's a good thing to do because you will make more money!

What: Now let's look at what value adding is!

Value adding is giving surprise high quality and useful gifts.
It's giving something that your competitors aren't offering.
It's promising the world and delivering the universe.
It's taking care of your clients and always providing something that your clients need and want, when and where they want it.

How: Now let's look at the different ways we can do this.

If you receive a free gift from someone when you don't expect it, do you remember that person?
Answer; yes usually.
How can we do this?
Look at the example below for an idea!

If you subscribe to a news letter or ezine, what do you expect?
You expect to get what you subscribed for, right?
Now imagine that you subscribed for a newsletter that distributes information about Poodle breading in France, and when you open the conformation email you find you've also received a free ebook containing 20 poodle grooming tips and Grandmas secret poodle pampering techniques. (a book that normally sells for $29)

Wouldn't that make you more likely to open and read the next issue and the next etc?
That's one simple example, but where do you get the ebook from? You make it! If you are distributing a poodle breeding newsletter, you might know something about grooming, or know some people that could help you put together the necessary information. Then you can wrap that up in an ebook cover and then send it around to a variety of sites that will post it for you for free and you can sell on your own site, if you have one. (I can see that there are several more articles just on making e-books, posting them on other people's sites, and setting up a shop front.)

Back to the Poodles! So you can see that by offering this free gift you have achieved several things.

  1. You have developed a product (at no cost to you) that you can sell and make a profit on.
  2. You have used that product to increase the chances of your new subscriber opening your next email.
  3. You have promoted you site/service to other internet marketers that you may wish to do a joint venture with at some time. (see my article on Joint ventures)
Another way to add value for less effort is to offer a 110 percent guarantee instead of a 100 percent. Another is to make your 20 tips into 30 or more etc, get the idea? It's all just a matter of finding ways that you can give more. The more you give the more you will receive.

by: Bill Boyd

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The Power of Visual Branding

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Tahu Limbad? Mengapa ia lebih dikenal dari Joy Sandy? Pernah mendengar tentang Wang Computer? Rokok Cap Gentong? Next Computer? Word Star? Belum?
Kalau Nokia? Apple Computer? Bill Gates? Leonardo di Caprio? Nike? Windows? A Mild? Linux? Iphone? Sony Ericson? Mercedes? BMW? Garuda? Pernah mendengar? Atau malah sering mendengar? Terutama TIM Garuda Indonesia yang baru saja menyuntikkan kembali semangat nasionalisme kita?

Strategi pengelolaan brand merekalah yang akhirnya membuat sebuah brand bisa dikenal oleh audiensnya, bahkan oleh masyarakat umum jauh di ujung dunia. Proses brand building membutuhkan waktu yang cukup lama dan harus dikerjakan dengan sistematis dan kontinyu.

Masih ingat siapa pemenang AFI 1? Atau pemenang reality show Penghuni Terakhir 1?

Upaya melakukan brand building dengan cara instan hanya akan menghasilkan output yang instan pula. Proses brand building sewajarnya mengikuti hokum alam sehingga tidak dipaksakan. Inilah yang menjelaskan kenapa Limbad lebih popular dan terkenal daripada pemenang pertama The Master. Bahkan seakan menjadi idiom, Limbad the Master lebih familier dan enak kedengaran di telinga daripada Joe Sandy the Master. Brand juga harus di-maintenance supaya terawat dan tetap segar dikenal oleh masyarakat luas.

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